Enterprise Architecture · Technology Strategy · AI Adoption
For regulated financial services and insurance — Ireland and the UK.
Trusted by
Laya Healthcare · Canada Life · World Rugby · Bank of Ireland · Musgrave · Waystone · PTSB · Fineos · IDA Ireland · LendInvest · Compass Group · Data Protection Commission
ailíniú was founded by two former Chief Architects who got tired of watching good strategy fail in delivery. We work with CTOs and technology leaders in regulated organisations to close that gap — and stay involved long enough to make sure it stays closed.
Clear, executable strategies connected directly to business objectives.
We close the gap between boardroom intent and delivery team reality — without producing architecture for its own sake. You get a strategy your organisation can actually execute, with the decisions made and recorded, not deferred.
Product-based, outcome-driven ways of working across complex organisations.
After the strategy comes the harder question — how do you actually work differently? We design operating models that improve flow, ownership, and delivery without the weight of traditional transformation programmes.
A senior thought partner for CTOs who need one, without the full-time overhead.
You don't always need a full-time Chief Architect. You do need someone who has been one — present, opinionated, and accountable. We provide that. Many of our longest client relationships started here.
Building AI capability and governing it — in environments where getting it wrong has consequences.
We help regulated organisations adopt AI in ways that are both genuinely useful and defensible to a regulator. That means building new capability and putting the governance around it — simultaneously, not sequentially.
Most engagements begin with a technology strategy or architecture review. That work surfaces what needs to change — and often, what needs to change is how the organisation works, not just what tools it uses. We stay involved through that transition because the people who diagnosed the problem are best placed to govern the solution.
We work in regulated financial services and insurance in Ireland and the UK. That context shapes everything from how we frame risk to how we present to a board.
01 — Diagnose
We read your estate, your strategy, and the gap between them. Fast, structured, forensic.
02 — Design
We produce strategies and operating models that are executable — with decisions made, not deferred.
03 — Govern
We stay involved. The architects who designed the path help govern the execution.
A selection of engagements across regulated financial services, insurance, retail, sport, and public sector.
Technology Strategy · AI Implementation Governance · Operating Model Design
Since 2022, ailíniú has been Laya's trusted technology architecture partner — spanning the full breadth of what we do. From defining their technology strategy and roadmap, through to AI implementation governance and designing product-based ways of working, this engagement reflects what a long-term architecture partnership looks like in practice.
EA Practice, Business Architecture, Technology & Data Strategy, APM Consulting
2023 — ongoing
Technology Strategy, EA Practice & Governance, Operating Model & Delivery Governance
2023 — ongoing
ICT Dependency Mapping, Technology Portfolio
2025 — ongoing
Data Architecture, EA Practice, Business Architecture, Delivery Governance
2023–2024
Technology Strategy, EA Practice, Transformation Guidance, APM Consulting
2022–2025
Group Strategic Technology Roadmap
2022
Technology Strategy & M&A Architecture Blueprint
2022
Digital Roadmap, Data Architecture, Business Architecture
2020–2022
IT Strategy
2021
IT Strategy
2020
Platform Strategy & Operating Model
2020
\swil-AIR-eh\ — Irish for "clarity"
Soiléire is an Application Portfolio Management platform built specifically for regulated mid-market organisations. It came out of years of doing APM work in spreadsheets and tools that were either too lightweight or enterprise-priced and over-engineered.
It handles ICT dependency mapping, third-party risk, tech debt visibility, and EU AI Act compliance — in a single platform sized for organisations that need rigour without the LeanIX price tag.
Soiléire is a separate product, developed and licensed independently. ailíniú engagements that require APM tooling use it as the delivery platform.
Soiléire
We write about enterprise architecture, AI adoption, and what it takes to lead technology in a regulated organisation.
He wrote that a coder is now more like an architect than a construction worker. From where I'm standing, the journey ran the other way.
10 March 2025
On context engineering, multi-agent systems, and what enterprise architects understand that most AI practitioners don't.
20 February 2025
The Architect's Agentic Method — a structured approach to initiative delivery when your team includes AI agents.
1 February 2025
Read all →ailíniú was founded by John Murphy and Brian McMahon. Between us we have held Chief Architect roles at Allied Irish Bank, O2, and Paddy Power — and spent the years since working with technology leaders across financial services, insurance, retail, and public sector organisations in Ireland and the UK.
We started ailíniú because we believed there was a better way to deliver this kind of work — more direct, more accountable, and more connected to what businesses are actually trying to achieve.
We're based in Ireland and work across Ireland and the UK. Most engagements start with a conversation — no proposal process, no RFP theatre. If you have a problem that sounds like ours to solve, get in touch.
Email us → info@ailiniu.ie